Prior to founding White Label Associates Mrs. Karl was the Opening General Manager of Es Princep (The Leading Hotels of the World).
From 2014 to 2017 she successfully opened and managed Hotel Sant Francesc (Small Luxury Hotels) known for receiving several accolades. Under her guidance the hotel was named Conde Nast Traveler"s 2016 50 Best Hotels in the World, Architectural Digest's 15 Best Hotels to Open in Europe and Tatler"s 100 Best New Hotels, to name a few.
Additional experience includes positions at Grand Hotel Son Net in Mallorca, Chateau Eza, on the French Riviera, Starwood Hotels & Resorts, Golf de Andratx, and the Dorint Royal Golf Resort & Spa.
She also is an Associate Professor at ESERP Business School, teaching Digital and Luxury Marking.
Ms. Karl is fluent in Spanish, English, and German and speaks some French and Catalan.